WHAT WE OFFER

Business
Growth
& Support

Give yourself and your business the advantage of our expertise at key stages of growth and go further, faster with less pain and more gain.

TRAINING,
COACHING &
MENTORING

The fate of your business rests on how well your people perform. Including you. Secure success with the benefit of our unique approach and proven track record for achieving results over more than 35 years.

SPEAKING,
EVENTS &
CONFERENCES

If you’re looking for something different in a speaker or want help to organise or facilitate an away day or an event that has real impact, you’ve come to the right Department.


 

SPOTLIGHT

ILLUMINATING THE WAY TO BRING OUT THE BEST IN YOU, YOUR PEOPLE AND YOUR BUSINESS

Unlike the lengthy and sometimes costly consultations offered by some, Spotlight provides a swift yet thorough review of what your business may need to release untapped potential in your human resource. Dale Stafford carries out the review personally because she knows precisely what to look for. She then considers her findings and reports back to you, usually within a couple of days. In addition, full details of the solutions she considers would be of most benefit to your business are included. It’s that simple. 

 
 
 
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THE PRINCIPAL PRESENTS

IT'S TOUGH AT THE TOP, BUT WHAT ABOUT YOUR BOTTOM?

FROM DRESSING ROOM TO BOARD ROOM

THE PRINCIPLE DEPARTMENT ETHOS: BESPOKE TALKS

If you’re a business owner, manager or in any leadership or management role, chances are the tough economic times we’re living through are putting ever increasing pressure on you. In such a turbulent world, knowing what it really takes to achieve results is at the heart of achieving success.  So what does it take? And how do you think you’re measuring up?

As the Bard of Avon once said, “All the world's a stage, and all the men and women merely players.” But what can the age of celebrity and showbiz teach us about business in the real world? Quite a lot it would seem. So join Dale with a peek behind the red velvet curtain and share her story of what being born in a trunk taught her about success and how to achieve it.

Whether you’re facing a difficult challenge or embarking on exciting plans, if it involves people, and you want something different to get everyone singing from the same hymn sheet, you’ve come to the right Department. Our bespoke approach always hits the mark, because we truly tailor our message to really speak to the particulars of your people and your business.

 
 
 
 

SUCCESS STORIES

SALES & PROFITS UP

“The daily grind of running a company can sometimes make you forget why you went into business in the first place. That's where Dale and The Department come in. They've a real knack of bringing out the best in people - me included.  Since we called them in our sales have increased by 20%, we're more profitable and I'm confident that's just the start."

EXCELLENT STYLE

“I have to say Dale, that you helped us run the most successful conference we've ever had in our history. Due, in no small measure to you and your excellent style of facilitation.”

TOTALLY DIFFERENT

“If it’s results you’re after, contact Dale. She drew out skills and talents previously hidden in our team, helped us get the management team on board formulating and then implementing plans for growing the business. Her approach is totally different and tailored exactly to what you need. With her help, we’re transforming the way we think, work and perform and I’d highly recommend her to you.”

Oliver Byrne, Managing Director
SMC Premier, Stockport

Vanda Murray, OBE
Services to Industry & Export, Cheshire

Jill Nagy, CEO
Rochdale Training

 

TECHNOLOGY CASE STUDY

"The approach and content has been totally geared to the individual needs of each of my senior team and aligned to those of the business too. Not only is it developing our knowledge and skills but also bringing out an inner confidence in ourselves which is essential as we're growing so fast. There's definitely such a thing as the 'Dale Effect' and it's really supporting us in achieving our objectives."

FRANCHISE CASE STUDY

“Contacting Dale at the Department was one of the best decisions we’ve ever made and we’ve never looked back. Our business is growing all the time and she’s helped us develop a strong and successful management team. A team we’re very proud of and one that’s working with us to build our business”

Ben Ferrar, Chief Operating Officer
LPW Technology, Runcorn

Tracy Vardy, Co-founder and Director
Sim Trava, Cheshire

 
 
 
 

THE BOOK OF JOB

The Business of People for People in Business

The business bible that takes a refreshing, wry and thought-provoking look at the founding principles for success

“Just read The Book of Job by Dale Stafford and It’s Amazing!” 

Rachel Elnaugh, ENTREPRENEUR, Dragons' Den 

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CONTACT US

EMAIL

Without fear, without fail, without delay

info@theprincipledepartment.com
+44 (0) 783 491 7895
 

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